Wednesday 16 January 2019

What does the 'perfect' email look like?!



Data scientist and team of email experts at AWeber set out to find the elements of "the perfect email in 2019." 




To do that, they analyzed 1,000 emails from 100 of today's top businesses and entrepreneurs (like Mark Asquith, Ann Handley, Amy Porterfield, and Lee Odden, to name a few).
 
Their research answers 4 questions that every business with an email marketing strategy wants to know:
  1. How short or long should an email be?
  2. How many characters are in a subject line?
  3. What percentage of subject lines include emojis?
  4. How do experts capitalize their email subject lines?
What exactly did they find out?!

Grow your business with email this year by taking note of their findings.

You can see the results here.




Wednesday 9 January 2019

FREE email marketing course!



Everyday Email

The most fun way to learn email marketing. 30 easy-to-follow tips in 30 days!
I like fun!

Send me the FREE Everyday Email course.

Level:
Beginner
Time:
1 minute a day for 30 days
What you’ll need:
Nada
Question:
What happens when you strip out all the complex mumbo jumbo surrounding email marketing?

Answer:
You get Everyday Email, a fun, uncomplicated course that teaches you everything you need to know about email.

Over the next 30 days, you’ll:
  • Learn how to score amazing open and click-through rates
  • Discover the best ways to grow your email list
  • Understand how to write awesome content that your readers will go gaga over
  • Get simple persuasion tricks for turning subscribers into customers
  • Master the art of personalizing your emails
  • Learn how to target smaller groups of subscribers with the exact content they want (without annoying everyone else on your list)

Plus, get a downloadable guide at the end of the course with all 30 tips.

This course provides you with the baby steps you need to make the giant leap forward to email marketing success. Read your daily tip as you drink your coffee, stand in line at the grocery store, attend a boring meeting, or watch a commercial break.

30 easy-to-follow tips in 30 days
Here’s a flavor of the daily goodies that will hit your inbox:
Tip #3
How to get people to open your emails (That is, besides your mom, sister, and best friend.)
Tip #13
How to put your email strategy on autopilot so you have more time to do other important things (Like binge watch Netflix.)
Tip #19
How to come up with your next 10 email ideas in less time than it takes to make boxed Mac ‘n cheese (We know, because we timed it. Then we ate the Mac ‘n cheese.)


Feel confident launching your own long-term email strategy
By the end of 30 days, you’ll have a deep understanding of how to grow your email list, write compelling emails, and convert subscribers to paying customers. You’ll be gung-ho to launch your own email strategy the very next day.

Finished the course?

Go ahead: Add “email aficionado” to your email signature.